Latest Articles
America’s Addiction Epidemic
Kerri Homerick
January 21, 2026
The mainstream attitude that equates addiction with criminality tends to overlook some of the more foundational and influential components of addiction, those related to individual and cultural wounding. Those who turn to substances do so to fill a void—to bridge the vast expanse that they experience between disparate parts of themselves, and between themselves and the world.
Artificial Intelligence
Satish Kappagantula
October 7, 2025
As a species, we have been invoking the machine for centuries. The machine has become an archetype, evolving in its shape and form over the generations. One only needs to think of the massive data centers already in place today with thousands of computing elements in operation for AI training and generation. Jung (1984) reminded us that these vast machines are the dragons of our day.
The Deep Well
Rachel McKamey
June 9, 2025
I was so outwardly focused on my own anticipation and expectation of others that I dampened the voice from within so that it was barely a whisper with no sense of agency. I was quite adept at anticipating and meeting others’ needs and normalizing them over my own. I accepted things I should not have and lived without a sense of inner comfort or safe harbor, instead choosing to embark on boats where other people were at the helm.
From the Archives
Authentic Leadership
Steve Myers
October 4, 2018
To develop our authentic individual self, we need to go deeper, into the cultural and phylogenetic layers of the collective unconscious. Importantly, from a leadership point of view, we become more aware of what our culture is repressing—aware of the unintended consequences of the culture even though we are participating in it. This enables us to progress, as individuals and as a society.
Dreams from a Pandemic
Chanti Tacoronte-Perez
September 16, 2020
Humanity is being summoned to change its perspective in an assortment of ways. When a pandemic wipes the calendar clean, the heroes are not the rich, successful, and scholarly; the heroes are those at the bottom of the economic hierarchy, the people who are risking their health to maintain normalcy during isolation and self-quarantining.
Jung’s Third Dimension
Philippe De Sainte Maresville
February 5, 2014
Jung’s approach is based on pairs of polarities. Getting eight functions with such a ‘binary approach’ requires three levels of dichotomy. Jung clearly explained his split of the rational functions into two opposite functions and the same for the irrational functions; but he never provided a theoretical context for a third “dimension” of psychological type.
Unconscious Insights to the Rescue
Mark Hunziker
September 8, 2016
I allowed myself to take a little vacation from my single-mindedness and felt a shift in attitude and awareness almost immediately. My linear, tunnel-vision mindset relaxed, and I began to notice and embrace information, insights, and opportunities that came along unexpectedly and felt important despite having no logical connection with the task at hand.
Migrating Identities
Abby Chow
October 4, 2017
For intuitives, change can be a thrilling undertaking. A preference for sensing, by contrast, tends to be associated with a step-by-step process to change that is anchored in what is known, as well as what is necessary and practical. If acculturation is viewed as a process of change, intuitive individuals possess a greater propensity for reconciling different cultural identities.
Using Type for Healthy Habits
Liana Lianov
October 4, 2011
Type enthusiasts may wonder whether we can purposely apply our personality preferences—which are comfortable ‘tools’ to make habit change a little easier. Speaking as a lifestyle medicine physician, as well as a type enthusiast for the past two decades, I believe we can. …Type affects what motivates us and how we learn new skills…
Egosyntonic and Egodystonic
Mark Hunziker
June 5, 2013
Our often-used shorthand illustration with a line drawn between the four allegedly conscious function-attitudes and the four “unconscious” ones is misleading because consciousness is not a sufficiently reliable characteristic for distinguishing these two sides of the psyche’s typology. It’s related to what distinguishes them, but only as a secondary and fairly unpredictable characteristic.
How Do You Learn About Type?
Mark & Carol The Editors
November 1, 2012
Which do you trust more to give you reliable information about type: observation or introspection? And what is your type preference? Of course, all type users rely upon both the observation of others and internal self-reflection to expand and confirm their understanding of personality type. But it seems as though we differ in which we prefer.